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What is this?
This is a training materials package with everything an instructor would need for teaching Branding: Creating and Managing Your Corporate Brand.
Branding: Creating and Managing Your Corporate Brand
for instructor-led training.
Customizable Courseware and Training Materials designed to help you teach Branding: Creating and Managing Your Corporate Brand.
Everything you need for training Branding: Creating and Managing Your Corporate Brand
Branding: Creating and Managing Your Corporate Brand, like all Velsoft courseware titles is completely customizable, it can be easily edited to better suit your needs or the needs of your clients. Likewise, courses can be personalized to any organization in seconds giving you the ability to brand the material as your own.
Courseware Video
- Fully Customizable
- Unlimited reprinting rights
- No annual renewal fees
- Unlimited number of users
The following items in no way constitute service that is part of the course purchase price but are perks we make available to our customers:
- Complimentary access to proprietary stock images to use in your training
- Complimentary on-line access to your course material (any time, any place)
Branding: Creating and Managing Your Corporate Brand
Branding your business is one of the most important investments your company can make. Marketing experts estimate that a good brand can be worth as much as 75% of a corporation’s paper value, making branding an important part of any corporation. Our branding courseware provides an introduction to company branding, and features a fully-customizable courseware for trainers that can be used along a self-paced self-study guide that lets students study on their own for a blended learning experience.
We’ve designed this two-day branding workshop and courseware to help instructors give students hands-on tools to create a brand from start to finish. During the first day, participants will learn what’s at the heart of strategic branding development: the product’s benefits and features; value, mission, and vision statements; and a unique attitude and style. Students will also receive and introduction to graphic design, featuring a lesson plan on creating a brand name and slogan, an introduction to the color spectrum, information on common font types, and a discussion of image perception theory.
The second day focuses on putting brand management into practice through customer touchpoints, using evaluation tools (like SWOT analysis and the balanced scorecard), and keeping the brand updated. When finished, students will be able to not only create, but also live and sustain a strong branding identity.
This course is also available in an eLearning format so the opportunity to offer blended learning is available to instructors.
Branding: Creating and Managing Your Corporate Brand Courseware is part of the Sales and Marketing Bundle
The greatest value comes when purchasing Branding: Creating and Managing Your Corporate Brand Courseware as part of the Sales and Marketing Courseware Bundle. For only $2995 you will receive instructional courseware for all the Sales and Marketing products. Use the chart below as a guide to what most of the courseware titles in this bundle include.
| Instructor Guides | Student manuals | Exercise files | Sample Exercise Files | Reference guide | Lesson plans | Power Point slides | ||
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| Building Relationships for Success in Sales | • | • | • | • | • | • | • | $495 |
| Dynamite Sales Presentations | • | • | • | • | • | • | • | $495 |
| Overcoming Objections to Nail the Sale | • | • | • | • | • | • | • | $495 |
| Selling Smarter | • | • | • | • | • | • | • | $495 |
| Telemarketing: Using the Telephone as a Sales Tool | • | • | • | • | • | • | • | $495 |
| Body Language: Reading Body Language as a Sales Tool | • | • | • | • | • | • | • | $495 |
| Prospecting for Leads like a Pro | • | • | • | • | • | • | • | $495 |
| Customer Relationship Management | • | • | • | • | • | • | • | $495 |
| Branding: Creating and Managing Your Corporate Brand | • | • | • | • | • | • | • | $495 |
| Call Center Training: Sales and Customer Service Training for Call Center Agents | • | • | • | • | • | • | • | $495 |
Soft Skills Courseware Career Development Workplace Essentials Human Resources Supervisors and Managers Sales and Marketing Train the Trainer Core Essentials for Business Professionals
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